Lyazzat Khan, a proud resident of Ansan, Gyeonggi Province, has quietly been building an empire of laughter. Originally from Kazakhstan, she is the mastermind behind Event Max, a business that brings Russian-speaking comedians to Korea. For Korea’s Russian-speaking population of nearly 200,000, there is a growing market for entertainment services. Most of these residents are Koryo-saram, or ethnic Koreans from former Soviet Union countries. Many are employed in the country’s light and heavy industry factories, working grueling hours. Leisure services for this group of workers remain underdeveloped, mostly because of the language barrier to accessing Korean entertainment. Over half of Korea’s Russian-speaking population lives in Ansan and Incheon, where in some neighborhoods, it is common to hear Russian spoken on the street. Restaurants and lounges catering specifically to Russian-speakers have sprung up in these neighborhoods since the early 2000s. However, a demand for more community-centered entertainment is on the rise as many businesses were shuttered during the pandemic. Ent